Samsung may have easily won last year's flagship battle in the ensuing Android smartphone wars, but that didn't douse the confidence of its feistiest competitors - no, not one bit - to try again and put up another decent fight in 2013.

We've already seen Sony Xperia Z and LG Optimus G, the Japanese and The Other Korean giants' terrifying top of the line Android handsets this year. Now, check out what their Taiwanese counterpart, HTC, has to offer.

htc one, htc one philippines

True to what we disclosed a week back, HTC CEO Peter Chou indeed unveiled the HTC One 2013 Android flagship smartphone at a media event in New York last Tuesday.

htc one, htc one philippines

Coming replete with a super crisp 4.7 inch full HD Super LCD 3 display, a full metal shell (with face reminiscent of BlackBerry Z10 and back similar to Sony Xperia ion), 1.7 GHz Quad Core Krait processor running Android 4.1.2 Jelly Bean operating system (with planned 4.2.2 upgrade) skinned by the smooth and tile-laden HTC Sense 5.0, 2 GB of RAM, 32 GB and 64 GB storage space options, 1080p video recording capability for both the front and back cameras, and a new imaging technology called 'Ultrapixels', which are supposedly far larger pixels than what we usually get from smartphone cameras resulting in clearer and brighter shots in low light conditions, LTE-capable HTC One - I believe - has a strong chance of being one of the best-selling Android smartphones this year if the company markets and advertises it well.

Actually, I miss the days when I would work closely with HTC regional office in Singapore for their digital marketing campaigns. Back in 2010 and 2011, we promoted HTC Desire HD, HTC Desire S, and HTC Sensation and I think the results were great. HTC's online advertising campaigns (especially for tech blogs) were stellar during those years -- if only they can do that again in 2013, I think HTC One can approximate the success of those previous releases. It's been quite a while since I last heard from the company and I can only hope they're doing well. I'm an HTC fan - my first Android smartphone is the HTC Legend and I own HTC Desire HD, HTC Desire Z, and HTC Sensation - so I wish them all the best.

htc one, htc one philippines

No word yet from HTC on the smartphone's official release date in Asia Pacific. I believe they've just released HTC Butterfly in our country so I think we might have to wait for a few months before we get HTC One. I'm expecting the 2013 flagship release to land here sometime in Q2 with suggested retail price of around Php 35,000 to hp 36,000. Hopefully by the time it becomes available here, both Globe Telecom and Smart Communications would have already effectively rolled out their nationwide LTE network coverage.

TechPinas Smartphone Technical Specs Table (TSTST)
Name HTC One
Type Slate Form Factor (Full Touchscreen)
Price Category High End (Flagship Level)
Dimensions137.4 x 68.2 x 9.3 mm
Weight 143 grams
Available Colors Black, Silver
Operating System Android 4.1.2 Jelly Bean with planned 4.2.2 upgrade
Display 4.7 inches (~469 ppi pixel density), 1080 x 1920 pixels, Super LCD3, capacitive touchscreen, 16M colors
Processor Quad-core 1.7 GHz Krait 300 Adreno 320 GPU Qualcomm APQ8064T Snapdragon 600 chipset
RAM 2 GB RAM
Internal Storage 32 and 64 GB options, non-expandable
Camera 4 UltraPixels, 2688 x 1520 pixels, autofocus, back-illuminated sensor, and LED flash, 2.1 MegaPixels front camera
Video Capture Full HD 1080p 30 frames per second for both front and back cameras
Audio and Video Playback DivX/XviD/MP4/H.263/H.264/WMV/MP3/eAAC+/WMA/WAV/FLAC player
Ports microUSB v2.0, TV-out (via MHL A/V link), 3.5 mm audio jack
Connectivity Wi-Fi 802.11 a/b/g/n, Wi-Fi Direct, DLNA, Wi-Fi hotspot, Bluetooth v4.0 with A2DP, EDR, 3G HSDPA, 21 Mbps; HSUPA, 5.76 Mbps, HSPA+; LTE, Cat3, 50 Mbps UL, 100 Mbps DL, NFC depending on market
GPS Yes, with GLONASS and A-GPS
Network 2G Network GSM 850 / 900 / 1800 / 1900, 3G Network HSDPA 850 / 900 / 1900 / 2100, 4G Network LTE
SIM Card Type microSIM
Battery Non-removable Li-Po 2300 mAh
Uptime TBD
Value-Added Features Full Metal Frame, HTC Sense 5.0, UltraPixel Imaging Innovation
Announcement February 2013
Availability TP Guesstimate: Q2 2013
Price TP Guesstimate: Php 35,000 - Php 36,000