Nokia Lumia 720 and 520 Officially Launched in the Philippines! Quick Interview with Mr. Gary Chan, Nokia's Head of Marketing for Pan Asia

Last Friday, Nokia Philippines formally launched two new affordable smartphones powered by Windows Phone 8 operating system, the Nokia Lumia 720 and Nokia Lumia 520.


I graced the Finnish company's invite for the media event held at Amici Restaurant in SM Megamall. You all know I love Nokia so I'm always happy to be in any gathering with them. I'm also grateful to have met and interviewed Mr. Gary Chan, Nokia's Head of Marketing for Pan Asia.

Mr. Chan gave me a brief rundown of the two gorgeous handsets' key features and technical specifications and even explained what's special about Nokia Lumia 720's camera. I got everything on video so if you will, check it out.


Positioned as a midrange smartphone, Nokia Lumia 720 is a sleek, light, and bright device with top-notch imaging technology packed into its beautiful and seamless polycarbonate unibody design. As earlier featured on TechPinas, this device - powered by a 1 GHz Dual Core processor and 512 MB of RAM and comes replete with 8 GB of internal storage, NFC connectivity support and a massive 2,000 mAH battery - raises the bar for all the mid-range smartphones in the segment not only in terms of specifications but also when it comes to design and imaging capabilities.. Weighing only 128 grams, this Windows Phone 8 device is a class above and the envy of its peers.

Made for the socially savvy crowd, Nokia Lumia 720 comes with a 1.3 megapixel front facing camera with wide angle lens. This sleek device brings the best Nokia front facing camera experience and is capable of snapping group portraits with friends, or making Skype calls with loved ones. Nokia Lumia 720, which flaunts a 4.3 inch Clear Black Display, is also equipped with the exclusive Carl Zeiss optics and Nokia's largest f1.9 aperture, thus making it a breeze to snap stunningly clear images even in low light conditions.


Nokia Lumia 720 and 520, respectively.

Nokia Lumia 520, on the other hand, brings the Windows Phone 8 experience with high-end Nokia innovations at a very affordable price -- making it an ideal smartphone for young and budget-conscious consumers who want to switch to Windows Phone. Digital camera lenses transform the 5 MegaPixel autofocus camera on the Nokia Lumia 520 into a fun way to capture pictures and share memories. Cinemagraph, an application which is increasingly becoming popular, adds motion to still images that can then be shared with friends on Facebook, Twitter or via email. Smart Shoot, meanwhile, lets people create the perfect group picture, taking multiple images and selecting the best facial expressions from each. The easy to use Panorama lens captures super-wide-angled photos to take in more of any subject or scene.

Nokia Lumia 520 may be modestly priced but it's very capable. With Windows Phone 8, the handset also provides a more personal smartphone experience. According to Nokia, pinning playlists, HERE routes, Web-pages and documents direct to the Start Screen as Live Tiles makes it easier to access favorite content, while People Hub brings all social media notifications and messages into one convenient location. With Xbox, 7GB of free online SkyDrive storage as well as Microsoft Office with Outlook, Word, Excel and PowerPoint available out of the box, Windows Phone 8 makes the Nokia Lumia 520 one of the most powerful smartphones at this price point. With an 8GB mass memory expandable via microSD card slot that supports up to 64 GB, Nokia Lumia 520 - which sports a 4-inch IPS screen and is powered by a 1 GHz Dual Core Snapdragon processor and 512 MB of RAM - also allows users to store a wealth of content including videos and photos.


During the event, members of the media got the chance to test drive several Nokia Lumia handsets at the SM Megamall Atrium. Here's me with my fellow tech blogger, Gian of GadgetPilipinas, at the Nokia Lumia booth. TP Friends, the next time you visit a Nokia Store, don't forget to ask for a quick demo from the sales staff and to give the handsets a test run.

Both Nokia Lumia 720 and 520 are now available at all Nokia stores and authorized retailers across the archipelago. Nokia Lumia 720 sells for Php 14,590 and is available in five colors, namely Red, Yellow, White, Cyan, and Black - all of which are in matte expect for White, which has a glossy finish. Nokia Lumia 520, on the other hand, goes for only Php 7,990 and comes in Yellow, Red, White, Cyan, and Black. For the phones' complete technical specifications and other key features, kindly use the TechPinas search bar to look for related articles.