OPPO is PH's Best-Selling Php 15,000 to Php 20,000 Smartphone Brand - GFK

Despite stiff competition coming from other international smartphone brands, Chinese handset company OPPO Mobile retains its position as the leading upper midrange handset vendor by a large margin -- enough for the brand to still be second most profilic phone seller in the Philippines currently.


Based on a study done by GFK Philippines during the earlier part of this year (the results of which were published on the research agency's May 2017 report), the popular OPPO F3 has emerged as the Philippines' No.1 smartphone in the Php 15,000 to Php 20,000 price bracket with an overwhelming 48.5% market share.

The upper midrange model OPPO F3 became an instant success when 22,000 unit of which were sold within the first three days of its availability last May 2017.

More: OPPO F3 Philippines

Hot on the heels of OPPO F1s' overwhelming market performance in 2016 and earlier this year, OPPO F3 was able to likewise capture the fancy of Pinoy consumers with its selfie-centric features, great design, more than decent set of internal hardware, and fairly affordable price tag.

According to Mr. Stephen Cheng - OPPO Philippines Brand Marketing Manager, "The OPPO F3 is a well-received smartphone since the beginning, our competitive package, sleek design and trending dual selfie camera setup are the reasons why it is successful."

With the success of OPPO F3 and the stellar sales of the company's other handset models, OPPO was able to remain as the Philippines #2 best-selling smartphone brand for the first half of 2017.

Last June 16, 2017, the Chinese handset maker released the OPPO F3 Black edition, which catered to the taste of consumers who are looking for other 'elegant yet subdued' color options.

More: OPPO F3 Black Edition

The OPPO F3 is available at all OPPO Concept Stores and Partner Retail Outlets across the Philippines for a special discounted price of Php 15,990 via the brand's generous Back-to-School Promo, which will run until July 31, 2017. Retail units come with a pre-installed screen protector as well as a soft-transparent jelly case.

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