MyPhone Rio Fun Price Php 2,999, Specs, Release Date, In the Flesh Photos, Quick Hands-On Video

Yesterday - May 27, 2014 - at Sky Ranch in Tagaytay City, I witnessed the launch of MyPhone's newest entry-level 5-inch Android smartphone made specifically for young consumers.

MyPhone Rio Fun

With official suggested retail price of only Php 2,999, the new MyPhone Rio Fun is currently the most affordable Dual Core Android smartphone with 5-inch display not just in MyPhone's mid-2014 line-up but across all brands in the Philippines as of today.

MyPhone Rio Fun

Going for a bigger market share rather than a higher mark-up per unit sold, MyPhone kept the price of the Rio Fun shocking low -- just like what the company did with the best-selling regular Rio and Rio Lite. In the process, MyPhone gave more Pinoy consumers - especially those on a tight budget - an opportunity to upgrade to a good full touchscreen Android smartphone from their current feature phones.

MyPhone Rio Fun

Looks-wise, MyPhone Rio Fun flaunts the exact same design identity as the the popular Rio Lite -- replete with a removable thin plastic back plate and glossy plastic accent running down the sides of the glass touchscreen. In fact, one can say that the Rio Fun is simply a larger version of the latter -- albeit with a re-positioned camera module at the back.

MyPhone Rio Fun

Apart from is larger 5-inch FWGA VN display panel, most of MyPhone Rio Fun's technical specifications are less impressive compared to Rio Lite's. Nonetheless, when you are reminded of the former's ultra-low price tag, one would find it hard to complain and make a big deal out of its watered down features and mediocre performance.

MyPhone Rio Fun

On the outside, we'll find the phone's 3.2 MegaPixel camera with Dual LED flash, the VGA front cam above the display for selfies, and VGA video recorder. Inside, the MyPhone Rio Fun - which runs Android 4.2.2 Jelly Bean operating system with a slightly customized vanilla user interface - is powered by a Dual Core 1.3 GHz ARM Cortex A7 and Mali 400 GPU based MediaTek MT6572 chipset, has 512 MB of RAM, and 512 MB of ROM that can be beefed up using the phone's microSD card slot. We ran Antutu Benchmark Test on the device during the event and Fun got a score in the area of 11,500.

MyPhone Rio Fun
Opening MyPhone Rio Fun's back plate, we'll find the removable 1,800 mAh Li-Ion battery pack and the Dual Regular Mini SIM slots.

MyPhone Rio Fun
Check out Fun's simple carton packaging, which is almost the same as that of MyPhone Rio Lite. The key features and specs of the phone are printed on the box's right panel.

MyPhone Rio Fun

I received MyPhone's invite for this event two weeks ago and the venue was supposedly just the MyPhone Headquarters in Paranaque City. So I was pleasantly surprised when our friends from the company suddenly asked all members of the media and tech bloggers to hop on a bus going to Sky Ranch in Tagaytay.

MyPhone Rio Fun

It was an out-of-the-box and fun-filled launch; I even rode Sky Eye with Doc Reg and Dards of MyPhone and we got a full view of Tagaytay and the Taal Volcano. It was really cool and it's clear the event's overall kiddie-party theme reflects the fact that the MyPhone Rio Fun is really made for young users. So if you're a parent and you want to get your kid a cheap yet capable smartphone, then you might want to include this handset in your list of products to check out.


TP Friends, I got the chance to quickly play with MyPhone Rio Fun after its official announcement and got it on video. The clip above also includes MyPhone's video presentation for the Rio series and message from Mr. Jaime Alcatara, President of MyPhone, for tech bloggers, MyPhone fans, and members of the media.

MyPhone Rio Fun

MyPhone Rio Fun is now available in a variety of pastel colors that kids will love, including, Yellow, Light Purple, Sky Blue, Red, and Green. You can get the smartphone at all MyPhone Concept Stores, Partner Retailers, and Kiosks nationwide. Again, it sells for just Php 2,999, which is low enough for any parent not worry about their kid bringing the device to school and using the phone in public places.

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