How Maya Helps OFWs in Hong Kong Turn Hard Work into Long-Term Financial Confidence

Maya Head of Corporate Affairs Toff Rada speaks at the Financial Literacy and Digital Adoption Program for the OFW Community in Hong Kong, where he discussed how Maya’s digital savings features, responsible credit tools, and financial health habits can help empower Overseas Filipinos toward long-term stability.

• Stronger Savings Mindset: A clear look at how financial literacy programs help OFWs shift from short term budgeting to long term planning.
• Digital Empowerment Tools: An overview of digital savings, responsible credit, and secure payments designed to support OFWs wherever they are.
• Inclusive Financial Education: A deeper understanding of how community learning sessions bring practical, sustainable financial habits to Filipinos abroad.

It felt meaningful watching how Maya and its FinFit advocacy connected with Overseas Filipinos during the recent financial literacy and digital adoption program in Hong Kong. Many OFWs arrived with stories of hard work and sacrifice, and the session gave them a space to learn how tools from Maya can strengthen their financial confidence while they continue building a better life for their families.

The Reality OFWs Face When It Comes to Savings

When you talk to Overseas Filipinos in Hong Kong, one theme often emerges. Remittances always come first. They send money home for bills, school expenses, medical needs, and emergencies. But when it comes to savings for themselves, many admit it becomes secondary. Long-term planning is difficult when the immediate needs of loved ones constantly take priority.

This is why the Financial Literacy and Digital Adoption Program organized by FintechAlliance.PH, together with the Philippine Consulate General in Hong Kong, resonated strongly with the community. Under the leadership of Consul General Romulo Victor M. Israel Jr., the event created a supportive environment for OFWs to understand how digital tools can help them secure what they earn and build confidence in their financial future.

Practical Lessons That OFWs Can Use Immediately

Participants learned financial strategies they can apply right away. These include how to make digital savings a habit, how to manage remittances more intentionally, and how to recognize and avoid scams targeting OFWs. They also explored responsible credit use, which often becomes a challenge because many Filipinos abroad rely on borrowing to support sudden needs back home.

All these lessons were aligned with Maya’s Financial Fitness or FinFit Program, which focuses on helping Filipinos develop clear, measurable, and sustainable financial habits.

Digital Tools Designed to Support Overseas Filipinos

One of the highlights of the event was the discussion on how digital banking can be an ally, not an added burden, for Filipinos abroad. Toff Rada, Maya Head of Corporate Affairs, explained how Maya wants to simplify financial tasks for OFWs and give them better control over their savings and money movement.

“We want our kababayans in Hong Kong to feel that banking and payments are not an extra burden, it’s an ally in their journey,” said Toff Rada. “Through high engagement banking, digital savings, responsible credit tools, and clearer financial habits, we’re helping OFWs turn hard-earned income into long-term confidence and stability.”

For many attendees, this message felt empowering. Knowing that tools available on their phones can help them manage savings more easily, track spending, and make secure transactions gives them a sense of stability even while living and working far from home.

A Meaningful Presence at the Hong Kong FinTech Festival

The timing of the program also made it extra impactful. Held alongside the Hong Kong FinTech Festival 2025, the session showed how fintech companies and digital banks are actively shaping a more inclusive financial landscape for Filipinos. Maya, along with other FintechAlliance.PH member companies, reaffirmed its commitment to supporting OFWs through constant innovation and community education.

Many OFWs expressed pride seeing Filipino fintech leaders represented at such a global event. It highlighted that the Philippines is not only adopting digital financial solutions but also actively contributing to regional fintech progress.

The Filipino Community in Hong Kong Stands Strong

According to the Home Affairs Department of the Hong Kong government, more than 200,000 Filipinos were recorded in the 2021 Population Census. They work across various professions, from household service roles to corporate positions. Despite their diverse backgrounds, one common goal ties them together: securing a stable financial future for themselves and their families.

Programs like FinFit address this goal by helping OFWs safeguard what they earn, protect what they’ve already built, and plan confidently for tomorrow.

Maya’s Wider Mission of Financial Empowerment

Beyond OFWs, Maya continues to promote financial health and digital adoption among teachers, micro and small business owners, youth, and other underserved sectors. Its goal is simple but powerful. It wants to make financial empowerment measurable, inclusive, and sustainable for all Filipinos, wherever they are in the world.

For Overseas Filipinos, especially those working tirelessly in Hong Kong, initiatives like these serve as encouragement that their hard work matters and that there are digital tools ready to support them as they aim for long-term growth.

Why This Matters

Financial confidence does not grow overnight, especially for Filipinos balancing responsibilities at home and abroad. But with the right guidance, accessible tools, and programs built for real-life situations, OFWs can turn their sacrifices into lasting security.

Maya’s involvement in this community initiative reflects a growing movement in the Philippines toward smarter, more inclusive digital finance. And for many Overseas Filipinos, that movement might be the key to transforming years of hard work into a strong and stable financial future.

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