Through the svelte Nokia Lumia 720, the Finnish company shows all consumers and competitors that it is possible to bring powerful imaging capabilities to the midrange echelon.

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Priced at only 249 Euros in other territories or just around Php 13,250 with current conversion and before taxes, Nokia Lumia 720 running the latest Windows Phone 8 operating system brings industry-leading smartphone camera features that Nokia has come to be known for through the years to a very affordable price point.

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Whereas Nokia 808 PureView is quite simply the best cameraphone in the world today and Nokia Lumia 920 sets the bar for image clarity and anti-shake performance, Nokia Lumia 920 comes replete with a large 1/3.6" back-illuminated sensor complemented by great imaging algorithms enough to give the competition (and even other Nokia phones) a run for money in terms of low light performance. Even its front-facing camera is pretty capable having an aperture size of f/2.4 and a sensor that's likewise back illuminated. The front shooter also has wide-angle lens so you won't just be able to take self-portraits but there will also be enough room in the frame for a friend!

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Of course the camera is just one of the many things to love about Nokia Lumia 720. Personally, I like its youthful and fun design, the smooth WP8 user interface, its highly sensitive touchscreen (which you can use even if you have gloves on -- that should come in handy if you're in a profession that requires you to wear those), the brilliant 4.3 inch IPS display, the fast Dual Core Krait processor, the 8GB of expandable internal storage, top-notch Nokia Location Services and applications, the long uptime (thanks to its large 2,000 mAh Li-Ion battery pack) and HD video recording capability for both the front and back cameras. But yeah, all things considered, its imaging capabilities are still the best thing about this upcoming release. Check out these scaled sample shots:

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No official word yet from Nokia on Nokia Lumia 720's exact SRP and release date in the Philippines but I'm guessing it should land here within Q2 2013 with price tag of around Php 13,250 to Php 13,500. While we're all awaiting updates, you might want to be more familiar with the handset's complete technical specifications:

TechPinas Smartphone Technical Specs Table (TSTST)
Name Nokia Lumia 720
Type Slate Form Factor (Full Touchscreen)
Price Category Midrange
Dimensions127.9 x 67.5 x 9 mm
Weight 128 grams
Available Colors Cyan, Red, Yellow, White, Black
Operating System Windows Phone 8
Display 4.3 inches (~217 ppi pixel density), 480 x 800 pixels, IPS LCD, capacitive touchscreen, 16M colors
Processor Dual Core 1 GHz Krait Adreno 305 GPU Qualcomm MSM8227 chipset
RAM 512 MB RAM
Internal Storage 8 GB, expandable via MicroSD card slot, supports up to 64GB
Camera 6.7 MegaPixels, 2848 x 2144 pixels, Carl Zeiss optics, autofocus, LED flash, and 1/3.6" sensor size, 1.3 MegaPixels f/2.4 front camera -- both having back-illuminated sensors
Video Capture 720p 30fps for both front-facing and main camera
Audio and Video Playback MP3/WAV/eAAC+/WMA/MP4/H.264/H.263/WMV player
Ports microUSB v2.0, 3.5 mm audio jack
Connectivity Wi-Fi 802.11 a/b/g/n, Wi-Fi Direct, DLNA, Wi-Fi hotspot, Bluetooth v3.0 with A2DP, EDR, 3G HSDPA, 21 Mbps; HSUPA, 5.76 Mbps
GPS Yes, with GLONASS and A-GPS
Sensors Accelerometer, Digital Compass, Gyroscope
Network 2G Network GSM 850 / 900 / 1800 / 1900, 3G Network HSDPA 850 / 900 / 1900 / 2100
SIM Card Type microSIM
Battery Non-removable Li-Ion 2000 mAh battery, supports wireless charging
Uptime 520 Hours of Standby, 23 Hours 20 Minutes of Talk Time, 79 Hours of Music Play
Value-Added Features Large Sensor, Stellar Imaging Capabilities, Nokia Location Services
Announcement February 2013
Availability TP Guesstimate: Q2 2013
Price Europe: 249 Euros
TP Guesstimate for Philippines: Php 13,250 to Php 13,500